Sunday, January 16, 2011

Devon Tread 1

The Tread 1, the breakthrough luxury timepiece from Devon Works, is making headlines around the world. International coverage has included features in duPont Registry, Robb Report and iW magazine. These renowned publications have highlighted the Tread 1’s bold, sexy declaration of independence from the status quo and its unique design. International Watch magazine remarks, “Neither its design nor its movement is off-the-rack, a fact easily confirmed at a glance. The most obvious element is the unusual display system visible against the full backdrop of the mechanics underneath.” Other industry heavyweights are taking notice. In fact, Watch Journal magazine will feature the Tread 1 as the cover story of its August issue.

Consumers and experts alike are showing immense interest in the Tread 1. Bloggers are praising the Tread 1 at popular sites such as Engadget, Ubergizmo and Trend Hunter. Engadget proclaims that the Devon Tread 1 “creates a veritable visual symphony of precise motion.” This wave of coverage has driven over a hundred thousand people to the Tread 1 video posted on YouTube with viewers remarking, “Awesome timepiece,” and “True modern art! I would pay 50K for that. Worth every penny. Made in the U.S.A…awesome.”

Top U.S. retailers are paying attention also. In fact, Tourneau, one of America’s largest retailers of luxury watches, will play a major role in the debut of the Tread 1 when it launches this summer. Scott Devon, founder of Devon Works, is excited about the partnership with Tourneau: “Tourneau’s philosophy that watches are not only instruments of time, but also reflections of an individual’s lifestyle and personality truly embodies the spirit of the Tread 1.”

With Tread 1, Devon immediately establishes a leading-edge vision and an exquisite command of the artistry of watch design. This must-have timepiece is an essential addition to any serious watch collection. The Tread 1’s groundbreaking design raises high expectations and anticipation for future luxury products from Devon.

Devon Tread 1
Devon Tread 1 blackDevon Tread 1 back
Devon Tread 1 machine (a)Devon Tread 1 machine (b)
Devon Tread 1 machine (c)Devon Tread 1 machine (c)

Devon Press